How many pounds of Japanese A5 Wagyu, grilled lobster tails and mounds of caviar does it take to make the average diner feel like a V.I.P.?
On a Tuesday in June, just before 7 p.m., Jesus Del Rosario and Ashley Cantu arrived at the Midtown yakiniku restaurant Niku X to find out. The couple checked in with a host beside four brightly lit refrigerators filled with meat slabs labeled “pure wagyu,” and then made their way to a vestibule upstairs. It was the night before Ms. Cantu’s 20th birthday, and for $158 per person, the couple had been promised an endless procession of luxury.
The Chubby Group which owns Niku X, operates dozens of extravagant all-you-can-eat takes on yakiniku and hot pot across the country, including Chubby Cattle Hot Pot in Denver and Chubby Cattle BBQ in Duluth, Ga. There, the draw is limitless premium ingredients.
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